Social Media Marketing has enabled marketers to reach beyond their local customers and grow their business exponentially. With Social Media Marketing a business gets to increase brand awareness, target specific audience, build relationships, gain valuable customer insights and increase brand loyalty.

63% of users prefer businesses with the information that can be easily accessed on the social media websites.71% of consumers who have had a good social media service experience with a brand are likely to recommend it to others. Fully a 3rd of millennials say social media is one of their preferred channels for communicating with businesses.